MEREDITH SHAW
Freshco is an LGBTQ and woman owned facilities maintenance and construction company whose clients include major brands like The Gap, Apple, Sephora, Louis Vuitton and more. Their digital channels were in need of media that better conveyed their personality, leadership in the industry, culture and mission: to change perceptions around "blue collar" careers. We unified their social, website and internal communications with a more cohesive aesthetic, and super-charged their video content with fresh, fun and people-focused stories.
Before
After
A Pride month message from HGTV host Mandy Rennehan and her partner Lauren Ferraro.
Fun transitions reel showing Dr. Omodele Ayeni's favorite outfit to wear every day.
Over the years, we've collaborated with some of North America's premier plastic surgeons, dermatologists, med-spas, as well as pharmaceutical and medical device companies. From stunning video productions and photography sessions, to evocative magazine articles that highlight patients' journeys and outcomes, to buzz-building industry pop-ups, every concept is strategically conceived and curated to appeal to patient's sensibilities and needs.
We typically start our work with an in-depth examination of the entire engagement cycle with the practitioner or brand—from a person's initial encounter during a web or social browse, right through to the intricate details of their experience within the clinical waiting room. This holistic approach helps us infuse every interaction with purpose: directly guiding patients towards feelings of confidence, desire and trust in the practitioner, their services and products provided.
We have a proven content recipe that will not only establish your authority in the aesthetic space, but will also help your brand resonate profoundly with patients.
follow along
Our business journey, + some insight, industry spotlights, behind the scenes, and probably some cute dogs? Let's see where this goes...
Where it all started →
This might get crazy →
Bizz buzz bzzz bzzz →